A Land Rover at once reflects the life you want to live as well as making it possible.
You need to want to be self-reliant, inquisitive, hands-on, and adventuresome. It's essential to love history, popular culture, world affairs, engineering, personalities and reading. By definition you'll be part of a larger worldwide community, yet you will often feel as though you're alone in the world.
Land Rover once claimed the following marque values: individuality, authenticity, freedom, adventure, guts, supremacy. It worked well for establishing an identity for the vehicles. They still work pretty well to compliment a way of life.
That's the Land Rover life and to quote REM, "I feel fine."
For Jeff Aronson, the Land Rover Life has included learning at working through:
- The University of Vermont - Public humanities programs - Life as a Road Scholar - Public education - Living through music - Writing and editing - Caretaking on Vinalhaven
Want to learn more? Click here.
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| 20102 marks the 25th birthday of Land Rover North America, and Land Rover will be celebrating, starting with the New York Auto Show.
Land Rover continues its leadership as the premier manufacturer of 4-wheel drive vehicles. Click here to learn more.
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